Podcast

Memoirs of a Fitness Trainer.

A podcast for personal trainers, especially the ones in their first year. I host it with Tyler Johnson and Aaron Saltzman. We cover why so many trainers quit, the mistakes we all made, and how to earn your first $10K in this job.

Latest episodes

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Episodes.

Six episodes so far, recorded in early 2025. Each one is a conversation with a working coach, or the three of us on something we got wrong early.

Mar 25, 2025 · 52 min

BANNED from the Gym to Building a Global Fitness Empire

Lore Fitness got kicked out of a gym for helping people for free and built a coaching business from it. Retention, systems, word of mouth and why charging too early hurts.

Mar 18, 2025 · 28 min

From Zero to International Trainer: Kian Deehan's No BS Take!

Kian Deehan, an online coach from New Zealand, on in-person versus online, client retention and growing through challenges.

Mar 6, 2025 · 45 min

How to Make BANK as a Personal Trainer (Most Trainers Get This Wrong!)

Why first sessions don't turn into clients, and a plain framework for closing without the pressure.

Mar 4, 2025 · 24 min

The REAL Truth About Making it as a Fitness Coach

Coach Ishak on going from nursing to coaching, including the stretch he spent living in his car.

Feb 25, 2025 · 22 min

From Gym Bro to Elite Coach: The Truth About Fitness in 2025!

Dilan Velagic, coach and competitive bodybuilder, on how coaching is changing, AI in fitness and why most trainers don't last.

Feb 20, 2025 · 38 min

The #1 SALES Mistake Keeping Trainers BROKE! (Stop This NOW)

Ryan, Aaron Saltzman and Tyler Johnson on why old sales scripts fail trainers, handling objections and giving value before you ask.

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Not a trainer? Here's what I do for clients.

Online coaching is $200 a month: your program, your numbers and a call most weeks. Or book a free 30-minute call and we'll talk it through.